Alessandra Puricelli


Fragmenting a Monolith


FHNW Student App
MM Basel

Beiläufig Wesentliches
in Venedig


220 Patterns
Random Poster Generator

Hae Young Ji
Seeking Asylum


Palms and other things
Targa Glitch Flip Book
Colors Translation

Perfumes Archive

Horoscope + Processing



(Overview of older Projects)

Alessandra Puricelli —

I am an Italian graphic designer with 7 years of experience in Visual Communication and Graphic Design.
I work for international clients, collaborate with studios, agencies, or work on-site client.
I am currently in Basel (CH).

PDF Portoflio ︎

CV ︎

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FHNW Student App 

App Concept and High Fedelity Wireframes
August 2020 - December 2020
For Pädagogischen Hochschule FHNW // with Stephanie Müller

Together with Stephanie Müller, I designed the concept and prototype for the FHNW Student App for the students of the Pädagogischen Hochschule at Muttenz and Windisch (Switzerland). We were in charge of the concept, UI/UX, and design of the app.
            The Pädagogischen department has a quite complex infostructure and it is very difficult for the students to understand how to navigate it. The system for the selection of the subjects and monitoring them afterward is quite intricate. Moreover, there is no app or website yet where everything can be easily managed, as result, the students often get lost. This app is meant to be a unifier of the various and often not very used university portals and has the aim to make it easier for the students to manage their studies.
            The app itself has a friendly attitude and it is supposed to behave as a personal assistant for the students. After defining the character of the app, we started the design and creation of the first wireframes. The final result, shown in the following pages, consists of high-fidelity wireframes with a strong graphic identity.

︎ Have a look at the video presentation here